Tourism

Serengeti recognised as Africa’s leader in sustainable tourism promotion

In its June 12 2025 feature titled Five Wildlife Sanctuaries Promoting Sustainable Tourism, NewsBytes spotlighted Serengeti for its exemplary efforts in environmental protection, biodiversity conservation, and community engagement in conservation and tourism activities aimed at ensuring the sector’s long-term development

Dar es Salaam. Tanzania’s Serengeti National Park has been named Africa’s foremost champion of sustainable tourism by the international media platform NewsBytes, further cementing its global reputation as a premier conservation and travel destination.

In its June 12 2025 feature titled Five Wildlife Sanctuaries Promoting Sustainable Tourism, NewsBytes spotlighted Serengeti for its exemplary efforts in environmental protection, biodiversity conservation, and community engagement in conservation and tourism activities aimed at ensuring the sector’s long-term development.

Alongside Serengeti, the platform recognised Kruger National Park (South Africa), Maasai Mara (Kenya), Bwingi (Uganda), and Etosha (Namibia) for their steadfast commitment to sustainable tourism practices and inclusive community participation.

The inclusion of Serengeti in this continental spotlight is being interpreted as a strong signal that Tanzania remains at the forefront of modern conservation models that balance ecological integrity with the well-being of surrounding communities.

The park’s global appeal is rooted in iconic attractions such as the Great Wildebeest Migration, the celebrated ‘Big Five’ game animals, and sweeping vistas that continue to position Serengeti ahead of many African and global competitors in terms of tourism appeal and ecological significance.

This international recognition coincides with a remarkable week for Tanzania’s tourism sector, marked by high-profile visits from three global celebrities who explored Tanzania’s national parks under the custodianship of the Tanzania National Parks Authority (TANAPA).

Among them was Spanish football star Pedri González of FC Barcelona, who began his journey at Tarangire National Park before proceeding to Serengeti.

During his stay, he marvelled at the park’s rich wildlife and the variety of tourism experiences available.

Egyptian media personality and beauty icon Mai Helmy was also in the country.

Her itinerary included Zanzibar’s beaches before arriving in Serengeti, where she embarked on a hot air balloon safari—an experience she described as breathtaking, especially within a park that has been ranked the best in Africa for six consecutive years.

Football legend Zlatan Ibrahimović had preceded both stars in visiting Serengeti, where he too enjoyed the park’s awe-inspiring attractions, including the wildebeest migration and the park’s vast and unspoiled natural landscapes that draw millions of travellers from across the globe.

The presence of international celebrities in Tanzania’s national parks serves as a powerful testament to the country’s stature on the world tourism map.

These visits highlight the parks not merely as travel destinations but as icons of international prestige and a source of African and global pride.

With such milestones, the Tanzania National Parks Authority continues to invite both local and international visitors to experience the richness of the country’s natural heritage.

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